Pragmatic Marketing
A framework for pragmatic marketing is based on delivering products that customers want and understanding their requirements. It involves interacting with customers, designing a product prototype and then testing the product with them to ensure that it meets their needs. The process continues throughout the life of the product.
One approach flirts a little with relativism. It suggests that the truth isn't as crucial as it was traditionally thought to be. Another approach is more cautious when it comes to using relativism and focuses on the speech-act project and its justification.
Track and trace
Track and trace is a crucial supply chain management tool. It lets businesses always know where their products are. This information helps companies improve logistics workflows, save time and reduce costs. It also helps them improve efficiency and quality. It also reduces the need for manual inventory counts and checks. It also helps to avoid production disruptions due to insufficient or low-quality raw materials and appliances.
During the pandemic many businesses realized that they didn't have a clear view from beginning to end of their supply chain. This has resulted in a rise in the demand for intelligent track and trace technology that provide more reliable and accurate data on the performance of supply chains. These new technologies are able to make the supply chain more resilient to disruptions that may occur in the future and also protect the health or consumers.
Serialisation is a feature that can be integrated into your CMMS to enhance the track and trace capabilities of your business. This will ensure that every item has a unique identifier that can be recorded and tracked in real-time. This will allow you to meet the requirements of regulatory agencies, such as those relating to food safety. Utilizing a digital platform, such as MaintainX that is integrated with your CMMS software, will allow you to access and analyse the data through a simple interface.
The term "track and trace' can be confusing, because it is similar to "follow the track." However it is a completely different process, and it involves recording the travel of an asset or shipment. Everyone in the supply chain have access to this information, including customers. This gives customers more confidence in their deliveries and allows them to determine if it was damaged or lost during transportation.
At talking to of the process of transport, almost all packages are scanned digitally. The information is then accessible online, and customers can check the status of their shipment at anytime. Both the carriers and the customers will benefit from an improved experience when shipping. This allows them to offer the service at a cheaper price.
Counterfeit detection
Businesses suffer billions of dollars in losses each year because of counterfeiting and grey-market diversion. It costs brands their reputation and damages trust, and, in the case of food items and medicines, poses a threat to public health. The ability to trace an item's status in real-time is crucial to combat this problem. Digital authentication is typically reserved for expensive products due to the cost.
Pragmatic's world leading visual detection technology powers a full range of counterfeit prevention products that work in tandem to protect your business. It is based on the Visual AI stack and provides flexible and scaleable counterfeit detection for your marketplaces and platforms. Our solution is fast, accurate, and easy to use.
It detects and identifies all kinds of fake documents ranging from digital images to "paper" banknotes. The system analyzes various features, such as microprinting, watermarks and color shifts to ensure that your goods are genuine. You can ensure your customers' safety and that your products are in compliance with the required standards. This can help increase your profits and boost confidence in your customers. The system can be used anyplace.